Blog

The Surprising Influence of Brands on the Human Brain

Discover how our emotional connections to brands can impact decision-making, according to research by Professor Michael Platt. Results may surprise you!

Yashasvi Shailly
Yashasvi Shailly

Learning Web3, bit by bit

The one thing that makes and breaks Web3 is Decentralization.On one hand, it gave unrestricted freedom while creating...

Yashasvi Shailly
Yashasvi Shailly

Swiggy in IPL - was it worth it?

Swiggy had run a campaign during Indian Premier League (IPL) 2018, dubbed as Gulab Jamun Uncle (you would definitely ...

Yashasvi Shailly
Yashasvi Shailly

Netflix Engagement drop Case Study

With Media Partners Asia latest research, it had spurred a new outlook of the OTT wars in Indian Market, with Netflix...

Yashasvi Shailly
Yashasvi Shailly

Audio Journalling

Don’t remember how I came across this idea but audio journalling had my attention from the first time I heard of it. ...

Yashasvi Shailly
Yashasvi Shailly

Partnerships Feminine Health Companies Should Get Into

We talk here about sanitary napkins and companies selling them.Why do you ask? Because, as of 2020, 41% use hygienic ...

Yashasvi Shailly
Yashasvi Shailly